Enterprise feedback management software (FMS) allows companies to solicit and centrally manage feedback and data from their customers. FMS transforms customer feedback (e.g. surveys) into actionable information and enables the distribution of that information throughout an organization. Companies can use FMS systems to get data on customers, employees, and market research. Ideally, FMS systems allow organizations to better respond to customer needs. These tools are often designed to be used by multiple users in an organization, and the tools are often designed for users with varying roles and permissions. FMS applications are often integrated with CRM systems as well as HR management suites.

To qualify for inclusion in the Enterprise Feedback Management category, a product must:

• Enable organizations to solicit feedback from customers or stakeholders
• Trigger alerts from collected feedback to send users regular feedback
• Assign differing permissions to each employee or department to access specific customer information
• Enhance Survey tools design, content, or analysis capabilities
• Facilitate the distribution and analysis of data